nouveau modèle Polar 700

POLAR 700: PURE EMOTION!

After winning over the public at Silmo, there’s no stopping for the overwhelming success of the new eco-compatible model that combines design with excellent visual comfort, with an eye for the environment.

POLAR ORIGINAL SUNGLASSES SINCE 1993

Powered by enthusiasm and interest sparked during the Silmo show, Polar is once again back in the spotlight with an even bolder and irresistible spirit.

The new Polar 700 model, presented exclusively for the occasion of the Paris Fair, stands out for its lively and bold style, bound to win over the hearts of the youngest generation of consumers. Designed for assertive and dynamic personalities who live under the aegis of creativity and fun, always breaking the mold and a bit over the edge, these innovative sunglasses stand out for their extraordinary mix of high technological quality and an extreme focus on details for a truly contemporary look. 

Available in five attractive color combinations – white/gold, blue/silver, brown/brown, black/black, gun/black – Polar 700 guarantees excellent visual comfort thanks to its extraordinary Polarized Premium® lenses. The fruit of sophisticated, modern Japanese technology, with a thickness of only 1.3 mm, these polarized lenses are capable of filtering and directing over 99% of solar rays responsible for glare phenomena: thanks to these features, the lenses minimize glare, providing improved color perception and offering safe vision, above all in intense light conditions. The exceptional performance ensured by Polarized Premium® lenses is paired with an optimum fit thanks to earpieces and sweatbars in eco-leather: a sophisticated detail that gives the eyewear an extra touch of attitude, while at the same time improving fit in an environmentally-friendly fashion. A unique detail for an innovative and ecological style, but without any compromise to the design.

Synonymous with style, quality and technology, the Polar brand has always identified itself with a stylish, original consumer who is looking for a coveted look to express unique character and a sense of self. In fact, the Revert philosophy acknowledges that a simple accessory like glasses can have a very powerful communicative quality: glasses are an object like so many others, but can become an authentic expression of our true selves if based on true passion, reflecting the spirit of the person behind the lenses. This philosophy goes beyond a way of presenting one’s self and is transformed into a true life style. This is the ideal behind the people of Polar, a tribe which many will identify themselves with naturally: the desire to live and express one’s true identity, without fear or pretense, just simply telling the story of what we hold inside. 

BE YOURSELF: BE POLAR