nouvelle collection de lunettes OGI EYEWEAR modèles EVO-TEC
THE EVO-TEC COLLECTION – SEPTEMBER 2013
New Additions to the Revolutionary Evo-Tec Collection
Ogi Eyewear is excited to announce the addition of three new styles to enhance the revolutionary Evo-Tec Collection. This innovative collection initially debuted as a collection for the modern male, although it has now expanded to include two elegant styles designed for any woman who desires a sleek, sophisticated look with a striking edge. This uniquely modern collection offers a foretaste of future eyewear textiles using an innovative combination of TR-90 surgical plastic and ultem to create an exceptionally lightweight, yet durable frame that offers superior flexibility without sacrificing strength. The essence of handcrafted detail is presented in a fresh new context, as each frame is hand colored with an Ogi-exclusive coloring process, evoking a sense of unique distinction with an unprecedented aesthetic. Inventive nose pads compliment the innovative combination construction to present each style with unparalleled versatility, solidifying the Evo-Tec Collection’s position on the forefront of high fashion eyewear.
Philosophy:
“The Evo-Tec Collection creates a look that is sure to stand out from the crowd with the bold, yet wearable appeal of each style that is strengthened by the soft, yet polished persona of the new feminine styles. Intriguing angles combine with feminine curves to extend the distinguished persona of Evo-Tec Collection into the feminine realm of high fashion eyewear with the debut of the 4805 and the 4806, perfect for the female entrepreneur or the sophisticated mom on the go. Partnered with the addition of the men’s 4808, a twist on the classic rectangular façade, this collection is certain to continue to make its mark in the optical market. ”
Karly Anderson, Marketing and Design
Marketing:
Ogi Eyewear counter cards, logo blocks, large window banners, and branded counter cubes are available.