nouvelle compagne de publicité 2013 de LA MATTA modèle femme

LA MATTA - NEW 2013 ADVERTISING CAMPAIGN

June 2013 - A sensual image, which shows its appeal at first glance. La Matta woman represents “the woman par excellence” - the Queen!

The typical target audience of the La Matta collection is represented by women with a strong personality, capable of standing out, even highlighting originality sometimes taken to the extreme, with colors, patters and details that emphasize one’s own way of being.

Virtuous and amiable, she turns into creative and carefree friend; maternal and affectionate, she knows how to turn into a passionate and intriguing lover.

Here, then, the multiple facets of the woman find a correspondence in the four Queens of a deck of playing cards - hearts, diamonds, spades, clubs - to show this alternation of feelings contained in a unique, intense and exuberant personality.

But also created to highlight a dual essence, not at all obvious: La Matta woman can give you her heart but also the "two of spades", always remaining consistent with herself in every gesture and every detail!