nouvelle collection de lunettes GLORYFY et INTERCAST Europe SILMO 2011

INTERCAST EUROPE AND GLORYFY TAKE THEIR PARTNERSHIP TO ‘NEW HEIGHTS’ Professional cliff divers Orlando Duque and Alain Kohl sport Gloryfy sunglasses powered by NXT® technology

Parma – July 2011 - Orlando Duque and Alain Kohl, two of the most famous Cliff Diving Heroes attending the popular Red Bull Cliff Diving event at Malcesine, Garda Lake, on 24th July, confirm, in their continued support of Gloryfy and NXT® frames, the extraordinary qualities and benefits of these sunglass products that offer the unique solution for high performing sports both from the optical and mechanical perspectives.

With nine world championship titles and two Guinness world records on his side, the Colombian diver Duque has proved his tremendous ability over many years, reaching a special position within the high diving scene over the last fifteen years. 29 year old, the professional diver Alain Kohl from Luxembourg, who began diving age 7, has attended the Red Bull Cliff Diving Series through 2008 and 2009, achieving 9th place in the final in Greece. Both divers have chosen Gloryfy frames with NXT® lenses, perfect in their field of expertise which demands extreme performance qualities such as indestructibility, precision optics, ultra-light and resistance to chemicals.

The Red Bull Cliff Diving World Series stop in Malcesine will see a line up of the world’s best cliff divers. The event will be judged by a panel of 5 expert judges, including former Olympic winners and members of national diving teams. Cliff diving is referred to as the purest extreme sport on earth. Diving from heights of approximately 27 metres, the athletes who specialize in this form of extreme sport continuously strive to achieve new records and more difficult dives, pushing every boundary to achieve extraordinary body control for the very highest level precision in high diving. It is therefore the perfect environment to sport the qualities of Gloryfy sunglasses powered by NXT® technology underlining the success of a partnership designed to create sports sunglasses of the very highest order.

Gloryfy - an Austrian dynamic brand incubator for design and innovative ideas - came in sports eyewear looking at highly specialised segment of the market which demands high-quality products with excellent technical capabilities. Intercast Europe - the Italian manufacturer of exclusive high performance NXT® technology - provide the perfect solution for the virtually “Unbreakable” eyewear developed by Gloryfy with NXT® frames and sun lenses.

Produced in Trivex® material by PPG Industries and the result of unending commitment to the design and development of innovative technologies for frame and sun lens technologies, NXT® lenses offer the wearer lightness, protection, comfort and precision optics at a high level of performance. In addition, the exceptional impact resistance of NXT® frames and lenses are fundamental to the growth and success of Gloryfy sunglasses, which guarantees safety and reliability for sports activities.