Emerging Trends: Minimalism Reimagined by Red Rose

 

MINNEAPOLIS, MN—Building upon a rich heritage of minimalistic design, Red Rose is teeming with excitement to announce the arrival of its Fall 2017 lineup. This collection showcases a whole host of new styles that utilize revolutionary high-density acetate and industrial-quality stainless steel. Headlined by the Carrara and Diamante, these models blend classic silhouettes with contemporary colorways, and achieve a sleek and simple aesthetic with subtle details and original components. Reimagining optical solutions for the modern minimalist, Red Rose’s Fall 2017 collection introduces timeless eyewear that responds to an emerging desire for considered design with a pared down look.

 
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The Carrara

This fiercely feminine cat-eye frame features a softly-upswept silhouette handmade from translucent high-density acetate—an ultra-lightweight material with extreme durability. The Carrara’s pastel colorway incorporates some of the season’s coolest hues, including Aloe Green and Rose Dust. Stainless steel temples with a crosshatched pattern add visible texture, while adjustable tips—wrapped in acetate and capped with the iconic Red Rose emblem—elevate the comfort and style of this contemporized vintage-style frame.

 
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The Diamante

The latest P3 frame introduced by Red Rose, the Diamante was masterfully designed with simplicity in mind. Carefully handcrafted from sturdy high-density acetate, this scholarly style has a keyhole bridge—a definitive mark of intellect—and a round silhouette with a defined, squared-off edge. The textured stainless steel temples are attached with minimalistic rolling hinges that feature a screwless construction. This must-have model comes in a sophisticated colorway, too, led by Adriatic Teal and Crystal.

 

Marketing

Red Rose banners, counter cards, logo blocks, and mirrors are available upon request.

 

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